Journal Details- September , 2026
Sl No Article Name Author Name Download e-Certificate Subject Area
1 AN EMPIRICAL STUDY ON HR ANALYTICS AND ATTRITION REDUCTION IN IT ORGANIZATIONS Dr.A.Aysha Muzammila, P.Jeroshini Download e-Certificate Human Resource
2 A STUDY ON STRESS MANAGEMENT AMONG COLLEGE TEACHERS WITH SPECIAL REFERENCE TO THOOTHUKUDI DISTRICT V. Sorna Lakshmi, K. Veeramaharasi Preethi Download e-Certificate Human Resource
3 ARTIFICIAL INTELLIGENCE AND APPAREL DECISION-MAKING: AN EMPIRICAL STUDY OF THE ALGORITHMIC CONSUMER IN COIMBATORE DISTRICT S.Sathyapriya, Dr.K.Singaravelu Download e-Certificate Marketing
4 ARTIFICIAL INTELLIGENCE IN SOCIAL MEDIA MARKETING: A CONCEPTUAL REVIEW OF CONSUMER TRUST, ENGAGEMENT, AND PURCHASE INTENTION M.Manigandan, Dr.P.Elumalai Download e-Certificate Marketing
5 AI ADOPTION, DIGITAL SKILLS AND WORKFORCE TRANSFORMATION: A STUDY ON READINESS AND RESILIENCE S.Mohana Devi, S.Abinaya, Dr.J.Malarvizhi Download e-Certificate Human Resource
6 AI-DRIVEN ENTERPRISE FORESIGHT: INTEGRATING STRATEGIC WORKFORCE ANALYTICS AND FINANCIAL PLANNING Sriram Kumar M, Preethi N, Reena Banu S A, Lalithraja M Download e-Certificate Human Resource
7 GENERATIVE AI-POWERED PERSONALIZATION IN DIGITAL MARKETING: THE ROLE OF CONSUMER TRUST IN ONLINE PURCHASE INTENTION AND BRAND ENGAGEMENT Akshidha. A, Dr. S. Subramanian Download e-Certificate Marketing
8 AN EXPLORATORY STUDY ON AI APPLICATIONS, BENEFITS, AND CHALLENGES IN HR AND FINANCE Dr. M. Lishmah Dominic, Nithyaa Shree P, Milafin S, Karthikeyan S Download e-Certificate Human Resource
9 EFFECTIVENESS OF ARTIFICIAL INTELLIGENCE-BASED ONLINE PROMOTIONAL TOOLS ON GREEN MANAGEMENT IN SMALL-SCALE INDUSTRIES IN MADURAI CITY M. Stella, Dr. D. Deepa Download e-Certificate General Management
10 A THEORETICAL STUDY ON ARTIFICIAL INTELLIGENCE IN MARKETING Dr.N.Ananthi, Sobana Priya S, Yasika Jo V Download e-Certificate Marketing
11 AI-DRIVEN FINTECH TRANSFORMATION: REIMAGINING PHYSICAL AND DIGITAL GOLD INVESTMENT DECISIONS IN INDIA Gayathri K, Dr. T.V. Ambuli Download e-Certificate Finance
12 AI-DRIVEN WORKFORCE TRANSFORMATION: REIMAGINING HR STRATEGIES FOR SUSTAINABLE BUSINESS PERFORMANCE Dr. K. Vasawambal Download e-Certificate Human Resource
13 ARTIFICIAL INTELLIGENCE AND RETAIL INVESTORS SUSTAINABLE INVESTMENT DECISION-MAKING A CONCEPTUAL FRAMEWORK M.Abdulgani, Dr.S. Subramanian Download e-Certificate Finance
14 NAVIGATING THE AI REVOLUTION: HARNESSING AI FOR TRANSFORMATIONAL CHANGE IN ORGANISATIONAL BEHAVIOUR S. Kasthuri, Dr. R. Sofia Download e-Certificate General Management
15 OPTIMIZING OPERATIONAL EFFICIENCY THROUGH INTEGRATED INFORMATION TECHNOLOGY MAPPING: A STRATEGIC FRAMEWORK FOR BUSINESS PROCESS ENGINEERING Dr.Vetrickarthick Rajarathinam, Dr.N.Asha Download e-Certificate General Management
16 THE DISRUPTIVE POWER OF ARTIFICIAL INTELLIGENCE IN MARKETING, FINANCE AND FINTECH SECTORS Naveen S, Pravin Krishna J, Naresh Raj, Dr. B. Jayanthi Download e-Certificate Finance